Responsibilities:
- Plan, structure and execute all campaigns across paid channels (search, display, video, social, retargeting) on an omni-device approach (APP, web, mSite, offline);
- Channel development: seek out new channels with high ROI that have yet to be explored;
Ability to make data-driven decisions based on large data sets;
- Work on daily bid and budget optimization to optimize the ROI of your channels and sub-channels;
- Utilize state-of-the art bid management software to optimize paid media campaigns against performance metrics;
- Leverage needed resources across performance marketing, data science and engineering to improve campaigns efficiency;
- Manage day to day communication with media vendors (Google, Facebook and others).
Qualifications:
- Experience in a eCommerce, Consultancy, Banking and Tech-Startups/Direct Response context.
Local: São Paulo / SP.
Cadastrado em 09/05/2019