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Digital Performance Marketing Manager

Empresa de varejo admite profissional para atuar com:
- Execute search and conversion-related digital partner development initiatives in close collaboration with the partner account team and other digital account functions where needed, ensuring consumers find and subsequently buy the right adidas products when browsing the account's website, ultimately driving online sell-out and increasing adidas online brand share;
- Input into development of Digital growth initiatives to tailor approach to the partner account's needs; areas of the initiatives will include but are not limited to: organic and paid onsite search optimization, paid product placement introduction, findability enhancements in navigational landing pages, product content & description page optimization and assortment planning;
Input feedback and new ideas on Digital initiatives and assessment of industry & consumer trends, in collaboration with Cluster and Global DPC (Digital Partner Commerce) teams;
- Input into the development of a Digital Joint Business Plan, including joint targets for key Digital KPIs and key initiatives to reach those targets, in close collaboration with the Account Lead;
- Track overall and product specific adidas organic search performance to identify account or product specific improvement areas and quantify impact of search optimization efforts;
Continuously monitor the adidas assortment on the account's website for availability, price, out-of-stock rate etc. ("digital store visit").
- University degree in the field of Business, Marketing or equivalent.
4+ years of professional experience (ideally Digital Marketing/ Media/ Comms).

Cadastrado em 26/11/2019
Local de trabalho place Alphaville - Barueri / SP
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Tipo de contratação work_outline CLT (Efetivo)
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